01 · McDonald's Arabia
Find the Hidden Big Mac
A selfie-led campaign for McDonald's Arabia that turned fans into creators and drove user-generated engagement across social.
Creative studio for the in-generation
Made for the generation that's next
We create content, brands and digital experiences that speak the language of what's trending now.
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ingen is a
creative studio
creative studio
What we do
Social media marketing — 01 / 07
that works
with purpose.
with purpose.
About ingen
ingen = in generation. We live online, speak fluent trend and make brands people actually stop scrolling for. No cringe. Just content that hits.
Our services
What we do
Everything a modern brand needs to grow, under one roof.
-
01
Social media marketing
Platform strategy, content calendars and community management that turn followers into a loyal audience.
Categories- Strategy
- TikTok
- Paid social
- Analytics
-
02
Creative content
Scroll-stopping reels, photo and motion content made in the language of the platforms your audience lives on.
Categories- Reels
- Photography
- Motion
- UGC
- Copywriting
-
03
Web development
Fast, modern websites and landing pages designed to look sharp and turn visitors into customers.
Categories- Websites
- UX/UI
- E-commerce
- Landing pages
-
04
Brand strategy
Positioning, messaging and audience insight that give your brand a clear point of view and a reason to be chosen.
Categories- Positioning
- Research
- Messaging
- Tone of voice
-
05
Brand identity
Logos, visual systems and guidelines that make your brand instantly recognisable wherever it shows up.
Categories- Logo
- Visual system
- Typography
- Guidelines
-
06
Brand growth strategy
Data-led roadmaps, campaigns and funnels that grow your reach and revenue month after month.
Categories- Campaigns
- Funnels
- SEO
- Analytics
-
07
Lead generation
Targeted ads, landing pages and automated follow-ups that fill your pipeline with qualified leads.
Categories- Meta ads
- Google ads
- CRM
- Automation
Selected work
Work we're proud of.
McDonald's Arabia, the UAE Government, Second Cup and more.
02 · UAE Government
Healthy Children 2021
Interactive, gamified digital experiences for the National Program for Government Communication, building public awareness of children's health.
03 · TechSynthesis
Powering What's Next
Production and content for an AI and data-centre company: marketing shoots that turn complex tech into clear, market-ready stories.
04 · ParkView City
Phase II Launch
Lead generation for a flagship real-estate launch: a 5% conversion rate on minimal ad spend, and record-breaking Phase 2 sales.
05 · Staddry.com
Community Building
Growing an engaged online community around the Staddry brand with conversation-first content and a consistent social presence.
06 · Second Cup Coffee
Brewing Brand Love
Social media strategy, content direction and campaign ideas built for local coffee lovers, contributing to a 15% year-over-year increase in foot traffic and sales.
07 · Diva Tailor, Carbon Creation & more
E-commerce Brands
End-to-end marketing for growing fashion and footwear brands: positioning, content strategy and lead funnels built for early-stage growth.
Our process
From insightto impact.
A clear, collaborative way of working, so you always know what's happening and why.
- 01
Discover
We learn your brand, audience and competitors, and find the trends worth riding.
- 02
Strategise
Positioning, goals and a channel plan, so every piece of work has a purpose.
- 03
Create
Identity, content and websites, designed and built in-house with care for every detail.
- 04
Launch
We roll out across the right platforms and make sure everything performs from day one.
- 05
Grow
We track, test and optimise to keep reach, engagement and leads moving up.
Start a project
Let's create what's next.
What we can do for you
Big energy, low reach? We fix that. Strategy that makes sense, content people actually share, a website that converts and leads that keep coming. You run the business. We make the internet notice.
Tell us about your brand and where you want it to go. We reply within one working day.